A Tour of CRUX Asset Management’s New London Office

CRUX Asset Management, a UK based fund management group that provides long-only equity and bond investments for investors, hired workplace design firm Oktra to design their new London office.

“Having already completed design work in the same building, we were appointed to deliver CRUX’s new office in a ‘traditional but modern’ style. From design workshops it became clear that the client experience was to be the primary consideration for the new design, reflecting the open and transparent nature of the business. Our designers were committed to creating an events space as part of the design that could accommodate 50-80 people. The key challenge was to develop a space that could be flexible as both a large entertainment area and two smaller client and staff social spaces. To optimise the floorplan, we included a flexible wall system, allowing CRUX to open up the social spaces to host large numbers. The design now represents the character of the business, with personal decorations and accessories adorning the lounge waiting area. The teapoint features a bespoke ping pong table which serves as a storage facility and practical table when not in use. The office is intersected by a diagonal corridor which, along with other sections, is lined with wall fins and blades that transform the office dynamic. Clients have a direct line through the heart of the office, allowing them to experience both social and private spaces along with the traditional client meeting areas,” says Oktra

• Location: West End- London, England
• Date completed: 2018
• Size: 4,500 square feet
• Design: Oktra